Specialists in luxury brand marketing and digital transformation.
We have an infectious enthusiasm for helping luxury brands refocus and grow, by providing bespoke solutions tailored specifically to your company and business goals.
Ban the bullshit.
Long term sustainable success is just as important as short term results and we are focussed on both. We won’t over promise and we will always be very honest with our assessments and advice - even if it’s sometimes not what you want to hear.
What makes us different?
With decades of experience between us working in-house, the Axe & Kettle team know the luxury fashion and lifestyle space inside out. We've overcome the same challenges many businesses continue to face, and are equipped with the expertise needed to future-proof brands.
Our Services.
360 Brand & Digital Audits
Website Design, Development & Build
Brand & Content Strategy
SEO
Creative, Content & Copywriting
CRM & Email Marketing
UX & Conversion Rate Optimisation
Social Media & Google Advertising
Clients.
Testimonials.
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"I wanted to thank you for the great project and brand book work. We are thrilled with the outcome and have started using it actively."
Jenny Galimberti, CEO, JW Anderson
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"Axe & Kettle have managed Nanushka's paid digital and affiliate channels during a period of expansion and global territory growth. They bring a nuanced understanding of luxury fashion aesthetics and have supported in guiding our digital strategy to maximise social amplification and awareness, alongside delivering strong commercial success for our Dotcom business. Dedicated, reactive and communicative Axe & Kettle bring all the benefits of an internal paid digital team, combined with first class industry experience and knowledge."
Jasmine Chidgey, Marketing Director, Nanushka
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"As a brand without any in-house Google Ads knowledge, Axe & Kettle have really elevated our Google Ads strategy and approach. This has been reflected in our numbers, with increased brand reach and a strong ROI that has been achieved without neglecting brand awareness activities, thus assisting us in expanding into new markets for ongoing growth. I would definitely recommend them for their knowledge, expertise and proactive account management."
Jake Westmoreland, Director, Dora Larsen
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"Axe & Kettle is a superb team. They approached our company’s digital & marketing audit process with the perfect level of commercial mindset. The expert team knows what motivates online consumers to act and engage with our brand and products. Axe & Kettle not only delivered a detailed professional 360 brand, digital and SEO audit but they also gave strategic advice on how to run a more profitable store through customer journey refinements. Thank you!"
Domi Szabó, Managing Director, Aeron
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“Working with Axe & Kettle has been fantastic for our business. They were recommended to us when deciding to re-look at our social media strategy after repositioning the brand. Their creative direction really stood out and they proved to be extremely competent and knowledgeable. Axe & Kettle worked closely with us throughout the process and took the time to understand our products and customer. They captured the essence of our brand perfectly and the strategy that they delivered has allowed us to provide creative and engaging content to our followers. We have since seen some fantastic results on all our social media platforms."
Nina Hopkins, Founder & Creative Director, Jakke
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"Commissioned to audit our digital channels, Axe & Kettle showcased industry leading insights, a high quality of work and expertise across all channels and their work has led to key strategic improvements across both our website and our digital marketing projects. Highly communicative and a great team to work with, their professionalism and skill set made it a no brainer for us to move seamlessly from this one-off project to being a full-time client."
Jess Mcguire-Dudley, Deputy Managing Director John Smedley
Our approach.
Marketing is a continuous cycle not a one off event. An ‘always on’ approach is essential in engaging consumers in a landscape that is never offline. The true value of digital is in sustaining lifetime value of the relationship not capturing consumer’s interest for a few seconds.
We believe that collaboration, communication and professionalism are essential for all great business partnerships. We work with the same passion and integrity as we would if your company was ours.
Contact us
hello@axeandkettle.com